Global survey on advocacy for PR & communication management launched

The Global Alliance for Public Relations and Communication Management, the confederation of the world’s major public relations and communication management associations and institutions, launched an international survey to identify the key trends and advocacy priorities of public relations professionals around the world.

Warum es keine Bürger-Chirurgen gibt

Das Programm des Kommunikationskongresses konnte sich ohne Zweifel sehen lassen. Kaum ein die Branche bewegendes Thema wurde ausgelassen: Leadership, Krise, Glaubwürdigkeit, Sprachlosigkeit, Online & Social Media, CSR, Burnout, Reputation, Employer Branding, Communications Controlling, Public Affairs, Journalismus in Veränderung und vieles mehr.

Kommunikatives Highlight in Berlin

Leadership war das große Thema des Kommunikationskongresses 2011 vom 15.-16. September. Wie jedes Jahr stand auch heuer wieder eine herausragende Keynote am Beginn. Prof. Götz Werner, Gründer und Eigentümer der Drogeriemarktkette dm, gewährte tiefe Einblicke in seine Gedankenwelt.

The Stockholm Accords Webinars in June

On the first anniversary of “The Stockholm Accords” – the first global articulation of, and advocacy for, the value of Public Relations in organizational success – Public Relations leaders around the world will join in a June 15/16 global webinar advancing the impact of the “Accords.”

Inside the Museum of Public Relations

Guest interview by Toni Muzi Falconi with founder of the fascinating non-profit venture, the Museum of Public Relations, Shelley Spector.

Integrated Reporting Framework

The IRC – Integrated Reporting Committee of South Africa, releases a new guidance document that could take organizations permanently towards the discipline of integrated reporting. Progress on international standards for integrating financial and social reporting has been advanced in Johannesburg by Professor Mervyin King, chair of the IRC through an interesting discussion paper.

The Shanghai Public Relations Association Joins the GA

The Shanghai Public Relations Association, established in 1986, is the first public relations association founded in China. Its 300 members reflect the practice of public relations in consultancies and in enterprises ranging from state-owned, joint-venture, private and transnational corporations.

An international view of crisis management of the Chile mine disaster

On the face of it, the handling of international media relations following the Chilean mining disaster has been a triumph. It appeared to strike the perfect balance between control and lightness of touch

World PR Forum 2012 in Australien

Melbourne wird im November 2012 Schauplatz des alle zwei Jahre von der Global Alliance veranstalteten World Public Relations Forums sein, eines der bedeutendsten Events der internationalen PR-Branche

Public Relations needs more than digital natives

Whether you call it digital PR, online PR, or social media (SM) relations – public relations practitioners are being told they must enter this “brave new world”, embrace the “revolution” and engage with “new influencers” at every turn. With a religious fervour, the gurus and advocates are now on overdrive in promoting technological solutions to assist organisations in monitoring, managing and evaluating every aspect of their public relations.

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